Category Archives: Commercials

Toyota

Just licensed this for a yuuuuuge Toyota campaign. Wut. Picture soon after it’s airing debut, or thereabouts.

Meta

Facebook. Vocals are Kitty. Library adapted.

Jackery

Movie night – track is called ‘Me Oh My’, which was originally made for a Clinque ad, I believe, some time ago. Guitar and rim shot doused in spring reverb. Probably a plugin by Overloud. I wish using hardware was simpler, as opposed to the ease and quickness of plugins. I own a spring reverb unit by Quad 8 that came out of the Los Angeles Motown studio. Allegedly used by the likes of Marvin Gaye and who ever else was signed to Motown in the 80s. Though, you cannot beat the Pioneer sr-101 for stereo tube spring reverb.
Me Oh My

Volvo

Huge global Volvo campaign. All day everywhere. Ah yes, the obligatory trap production for all things EV. Happy to contribute. I cannot believe trap has now been around for over ten years. Not the TI type trap, but the UZ, Baauer, Yellow Claw type, that started showing up around 2012 ish. It retains a fairly fresh aura. Even from overkill. 808 snares, hats and bass. The 808 drum machine has had a longevity similar to that of the jazz drum kit, or the rock drum kit, both of which didn’t morph their signature sound for decades. Drum maketh the genre.

Maybelline

Still airing across Europe, Switzerland, France, Czech Republic, and the U.K. Aired constantly throughout the pandemic across North and South America. Three vocalists. Wow. Just wow.

Cameo

Cameo. Music approved by Snoop, cuz he has a stake in the company, and most likely had to be approved by Ice T, also.. Doo Wop vocals by Kitty and I, and that’s the sound of my beautiful Steinway tinkling away in the background, recorded in mono with one mic and nuthin on it. Amazing. Track is called Doo Wop Group.

Don’t Blink – Gigamon

Screen Shot 2020-03-03 at 5.44.23 PMThere is a voice over for this, and it does help the spot, especially as I always use a voice over like a singing vocal, but we’re here for the music, sorry Gigamon. A track called ‘The Industrial North’ – I’m thinking Manchester, UK, late 19th century, industrial revolution, factories, coal stacks, L.S Lowry, etc.

CLICK ‘OLDER POSTS’ FOR MORE COMMERCIALS AND STORIES

Mantle

From the Netherlands, again, Scandinavia. Not keen on this piece of music. I did another track, which I thought was better, but hey, they liked this one and that’s all that matters.

Ralph Lauren

Screen Shot 2020-01-15 at 11.50.44 AM“Doh Rei Me” again – a track by Rei and me. Rei on bass, me on drums and guitar and Doh, well, just because.

 

Maybelline

maybelline poster 2

Maybelline. Vocals; mostly Victoria, but some Ooos from myself.

Ikea

Screen Shot 2020-05-24 at 3.25.04 PM

Ikea. Sweden. Lockdown. Hmmm. No comment.